Bringing the market home.

To help launch Harris Farm Markets’ new home delivery service we created a tongue-in-cheek campaign highlighting some of the service’s key offerings.

Whilst the other major retailers all offered similar services, Harris Farm Markets’ offering is run out of local stores - making it faster and fresher.

To raise awareness in delivery areas, we ran a bus back campaign using common idioms that had some of the words replaced with the fruit and vegetables on offer.

Harris Farm Markets’ online sales have seen exceptional growth since launching as a pilot. With this growth, the delivery service has expanded to cover even more of the Sydney metropolitan area.